BLU E .
BLUE - 2024
BRIEF: THIS WAS PART OF A LARGER BODY OF WORK I CREATED FROM MY FINAL MAJOR PROJECT WHILST AT UNIVERSITY WHERE I WAS ATTEMPTING TO RE-INVENT SURF PHOTOGRAPHY FROM A FASHION PHOTOGRAPHERS PERSPECTIVE. THIS SPECIFIC SHOOT WAS EXPLORING THE PSYCHOLOGY OF BLUE AND HOW IT IS A MEDITATIVE AND ADDICTIVE COLOUR
ROLE: CREATIVE DIRECTOR, PHOTOGRAPHER, CASTING DIRECTOR AND STYLIST.
PROCESS: I WANTED TO CREATED A MOODIER SHADE OF BLUE FOR THIS SET SO IT WOULD WORK WELL ASLONGSIDE SOME OF MY COLOURFUL WORK, WOULD MAKE A NICE JUXTAPOSTION SO THERE WAS A LOT OF WORK ON LIGHTING TO CREATE THE PERFECT COLOUR. THEN JUST HAD FUN PLAYING AROUND WITH DIFFERENT POSES AND TECHNIQUES OF SHOOTING.
OUTCOME: A VERY STRONG SERIES OF STYLISED IMAGES THAT ARE VERY FASHION FORWARD BUT HAVE A SUBTLE NOD TOWARDS THE SEA AND SURFING.